Retail Earnings Watch: Wayfair reported Q2 net revenues of $3.52B (up from $3.27B) and 10.6M orders delivered (+6% YoY), with active customers rising to 21.7M, signaling momentum in home furnishings demand. Digital Commerce & Branding: EZ Living Furniture won National Website of the Year and Medium Business Website of the Year at Ireland’s National Digital Awards, highlighting how furniture retailers are investing in eCommerce experience. IKEA & Student Living: IKEA is rolling out “Made for College,” turning student spaces into multi-purpose hubs—another push toward smaller, flexible home setups. Back-to-School Home Décor: TilePix launched a dorm design campaign pairing undergrad influencers with designers, plus limited “Dorm Drops” photo borders sold exclusively at Walgreens. Outdoor Furniture Deal: Wayfair is promoting a Southerland 3-piece wicker patio set for $299.99 (63% off). Policy & Pricing Pressure: A KPMG poll says many Canadian businesses adjusted prices due to tariffs, with a large share passing costs to consumers. Local Community Reuse: A Route 11 Yard Crawl story shows how sellers stage and sort vintage furniture and home goods months ahead, feeding the secondhand décor pipeline.